Goodwood

From my earliest memories, the digital realm was my playground, and this passion grew through an MBA in Digital Marketing. Today, it’s the automotive world that captures my heart, prompting me to share the synergy between marketing acumen and the allure of automobiles with a global audience on Instagram and TikTok.

Dream turned reality when I was invited by the marketing team of the esteemed Goodwood event to share the spectacle with my French and international audience. Entrusted with their brand and given the freedom to create content in my unique style, I’ve been able to bring my followers along for an unprecedented behind-the-scenes look at this legendary automotive festival.

At Goodwood, I’ve had the privilege of getting up close with the world’s most exquisite cars, capturing the essence of their beauty and the thrill of the race. My content—crafted with professional cameras—aims to provide an immersive experience that conveys the event’s electric atmosphere and intricate details, giving my audience a virtual pass to the heart of the action.

Goodwood isn’t just an event; it’s an institution in the automotive world, and I’m proud to wear and represent their merchandise, which symbolizes the heritage and excitement of their various events. From the Festival of Speed to the Goodwood Revival, my content embodies the spirit and legacy of these iconic gatherings.

My selection process for content at Goodwood is meticulous, focusing on vehicles that not only participate in the show but also tell a story. Each car, from the Bugatti Veyron WRE to the latest Aston Martin, is chosen to display the breadth of automotive excellence present at the event.

The content I create for Goodwood is rich and detailed, leveraging professional-grade cameras to ensure every texture, every roar of the engine, and every nuance of the event’s atmosphere is captured. This level of quality reflects the grandeur of Goodwood and the exclusivity of the automobiles on display.

With over 40 million views across platforms, the content has not only heightened engagement but also enhanced the visibility of Goodwood’s events. Interviews with personalities like Sebastian Vettel and experiences like the Hill Climb in a Bugatti have made for compelling stories that resonate deeply with car enthusiasts.

Partnering with an influencer like myself extends Goodwood’s reach and allows for storytelling that transcends traditional marketing. It affords a personal touch to the brand, showcasing their events through the eyes of someone who shares the same passion as their audience. This collaboration is more than just marketing; it’s about creating a community of shared experiences, where the line between content creator and viewer blurs into a collective celebration of automotive culture.